Wednesday, September 21, 2016

Attitudes

Attitudes are evaluative statements either favorable or unfavorable about objectives, people or events. 
Ex-I love my job.
Components of attitudes:
(1)Cognitive component: It is values or beliefs segment of an attitude that stored in our memory and
used to organize any real life event. Ex- snake is a dengerous animal
(2)Affective component: It is emotional or feelings segments of attitude come from cognition.
Ex-People should keep away from snake
(3)Behvioral component: It is the final behavioral of people based on cognition and feelings.
Ex-Go away after seeing the snake